LIZ DAMRICH LAUNCH
Photos By Elizabeth Gelineau
Elizabeth (Liz) Damrich, creative director, designer, and local influencer, recently launched her debut collection, Elizabeth Damrich x Antonio Melani for Dillard’s. “The collection embraces my love of sculptural, architectural shapes. I have a background in interior design and a love of home, historic architecture, and how we decide to live our lives. I’m always looking to hit the balance between chic and elegant, but also having some ease built into each piece. The collection is grounded in timeless neutrals and expands into tonal shades of mint, olive, and rosewater for a coastal point of view on Fall. My hope is these pieces will become endearing companions to your wardrobe and make you feel elevated while still being very much at home within yourself,” Liz tells us.
As for her big break, Liz shares, “Dillard’s reached out on Instagram and asked if I would be interested. It sounded too good to be true and has been nothing short of a dream working with their team throughout the whole process.”
Wanting to create a collection that has longevity and appeal across a wide range of ages, Liz adds, “I’m in my 30’s but would absolutely still wear the Swan Dress (for example) when I’m in my 70’s. We’ve provided multiple ways of styling each piece as I believe clothes should have multiple lives and act as ingredients when creating your look. I want you to be able to use the Flora blouse as a layering piece over a dress this winter but also be able to layer it on top of your activewear as you’re going to yoga. Our clothes should work hard for us!”
Her favorite piece? “The kitty coat is a dream! I love the volume, draping and statement that it makes while remaining very cozy and wearable.” Regarding the proper launch event, Liz shares, “It was a balmy summer night and we toasted and celebrated the collection at our home with so many great friends. We had good wine from local Nova Espresso’s new venture, Gimme Gimme Wine, charcuterie from The Cheese Cottage, jazzy tunes from the Excelsior Band, and lots of shopping, of course! Guests were able to purchase the collection as well as Jo Malone London candles and fragrances. It was truly a dreamy night that I’ll always remember!”
Find the collection at Dillard’s stores across the country and at Dillards.com. “Each store will have a different mix of pieces based on size and climate. Luckily, the Mobile store is stocked with everything! Follow @liz_damrich for more as I will be launching a website in the next few weeks, too,” Liz concludes.